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Update on Ultimate Cloth  

Monday, July 12, 2010

This is a very important update that I have to share with you all. Please, if you have read this post and know someone who was affected by this, please share this link with them.

Back in December, when I had my Holiday Hoopla, I posted a review and giveaway for an Ultimate Cloth. I chose the winner and sent that info over to the sponsor. I never heard from him. I thought, okay... sometimes emails get lost in cyberspace, so I emailed him again. Again, no response. I even got an email from him wanting me to promote some event for him. I responded back to that email that I had not heard from him regarding the winner (because I was supposed to pay shipping since she lived in Canada) and I still didn't hear back from him.

In March, after numerous attempts to contact this person, I finally wrote a blog post called "Ultimate Cloth - I'm calling you out for not sending your prize", because bloggers are getting tired of doing this "work" and having companies flake on us.

I also copied Ultimate Cloth's Twitter account on this post, and because of that, for the past two weeks I've been in contact with the Marketing Director at Ultimate Cloth, Charity Michot. She wants me to share this with my readers and anyone else that was affected by this situation.

Last fall, an entity calling itself “Ultimate Cloth America” made a campaign to many parent bloggers offering an Ultimate Cloth® giveaway. This person has been associated with our company as an independent distributor of our product line only. He is in no way a representative, much less the President. His website name violates our trademark and he was not authorized to offer a giveaway. We want you to know that these issues are being addressed.
We sincerely apologize for this unfortunate incident and we would like to honor any giveaway that “Ultimate Cloth America” has not followed through on. As you have already experienced, the Ultimate Cloths® are a fantastic product that everyone can benefit by using in their homes and businesses.

We understand that when situations such as this arise, it doesn’t just make us look bad as a company, but it makes the hard-working blogger seem less credible – the very people we value for word of mouth advertising. We will definitely be following up with those who were wronged by “Ultimate Cloth America.” Please bear with us as we attempt to repair the damages of this incident.
In the meantime, these are the only official, and approved online Home Office links for Ultimate Cloth®:
Official website:
Facebook page:
Thank you very much to all of the bloggers who do support our product - they may not yet know that it was sent to them under false pretenses, and we would like to follow up with each of them. If you have written a blog about Ultimate Cloth®, please email us a link to it at
Charity Michot
for Ultimate Cloth®

I, for one, am thrilled that this issue has come to light. It is something that has been on my mind quite alot. A business is in business to stay in business, and even without blogs, word of mouth is the most important marketing tool a company can have. I appreciate the time that Ms. Michot took to reach out to me and make this right. She even contacted my winner to make her prize right! Please share this with anyone who know who did a review and/or giveaway with Ultimate Cloth America.

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3 comments: to “ Update on Ultimate Cloth

  • Cindy
    July 12, 2010 at 2:42 PM  

    It's really good of them to honor someone else's commitments like that. Good for them! Glad you found a happy solution to this. I hate it when giveaways go bad. I've had two companies (I was the winner, not the blogger for either of them) go out of business before the prize shipped, but that's a little different. This guy was just plain wrong.

  • JamericanSpice
    July 13, 2010 at 1:11 PM  

    Just shard on twitter

    I'm glad this company stepped up and helped out.

  • Kat @ For the Love of Chaos
    July 14, 2010 at 4:18 AM  

    I think that is awesome that they are making right on what this person did (fraudulently) in this company's name. That shows how much they value their consumer and that they understand how strong reputation is for the success of a business. Kudos to you for sticking with it until you got answers!

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